Crisis and Emergency Risk Communication (CERC)

Angie SzumlinskiFeatured

The right message at the right time from the right person can save lives. CDC’s Crisis and Emergency Risk Communication (CERC) draws from lessons learned during past public health emergencies and research in the fields of public health, psychology, and emergency risk communication. CDC’s CERC program provides trainings, tools, and resources to help health communicators, emergency responders, and leaders of organizations communicate effectively during emergencies.

The CERC program offers in-person and online trainings on Crisis and Emergency Risk Communication. This training can help responders and public health professionals prepare to communicate in an emergency. CERC also offers manuals and tools to assist in emergency preparedness. The CERC Manual describes core crisis and emergency risk communication principles and how they apply to each phase of a crisis. Tools are available to prepare communication plans or use during a crisis.

We can never have enough resources to assist in preparing and addressing a crisis, we don’t know what is around the corner, we only know what we have lived through recently, not pretty. Take a look at this great website, look at the resources available, and see if it can assist you and your organization! Stay well, mask up inside and stay tuned!